Tips and examples

Here is what you need to know about automating your social media!

June 2022
Here is how you automate your social media!
You hate doing social media by hand? Let us help you and find out now how to automate your social media!
Here is how you automate your social media!

Here is what you need to know about automating your social media!

Social media is a make-or-break deal for any business; hence it cannot be ignored or sidelined. But do you think that managing social media is a lot for you to handle? Don't worry; we have the perfect solution for you- Automate it!
Let’s know more about it!

Benefits of automating your social media

Managing social media can be one hell of a task, along with managing business activities. Here is why you should think about automating your social media.

  • Collect inspiration from all over
    Keeping track of what's popular among the customers helps you sell out better to them. But in order to know what it is that customers would like to see is a big task in itself. Automating social media will allow us to gather all the inspiration in one place.
  • Generate Eye-Pleasing images for your feed
    As mentioned, social media plays a crucial part in your business growth. So what you display on your account will directly impact the customer’s viewpoint regarding your business. Needless to say, a lot of effort will be required to generate high-quality images but not when you can automate this process too.
  • Equal Display of posts on all social media accounts
    You can’t just stick to one social media account and let the magic happen of attracting all your customers. You need to employ equal effort on all your social media accounts. Well, that is so much to ask for, isn't it? No worries, since you can automate this as well!

    Apps that you can automate

  • Buffer: with this app, you can clip, curate, and post the images on your social media without putting in any effort.
  • Social bee: it is an amazing social media tool that helps you create distinctive social media posts.
  • BannerBear: if you want to stand out among the competitors, then you should give this app a try as it will help you generate customizable images.
  • Feedly: get feeds for your blogs, newsletters, tweets, images, videos, and search mentions all in one place.
Here is how you automate your social media!

Still seeing question marks?

If you still have open questions or need any help with your social media get in touch with us, makeitfuture, now and we will happily help you!

Cloud Integration, iPaaS, SaaS, BPA… Ough, hard to keep track of all these terms. They are currently used frequently (and increasingly) in the context of automation, and it is sometimes difficult to make a clear distinction and distinction. We have already written blog posts on the terms iPaaS, SaaS and BPA, but we’ll take them up again here to make the difference.

But let’s start with cloud integration, because that’s the central umbrella term in which we embed all the other technologies in this blog post.

Arrange a free cloud integration consultation now

What does Cloud Integration mean?

What does Cloud Integration mean?


  • Is available in real time
  • Can be accessed from almost anywhere
  • Reduce potential sources of error by entering the same data multiple times
  • Require less installation and maintenance
  • Can optimize business processes

Arrange a free cloud integration consultation now

To illustrate these advantages, an example is suitable that we know well from our everyday work as an automation agency:

The central data to be used here is the data of a major customer. This can be the simplest information, such as the address. This address is required in numerous but completely different processes in the company: on the one hand, for correct invoicing in accounting. On the other hand, in the CRM system, where all the data of the large customer is also stored. But the address is also important in sales, for example, when employees go to the sales meeting on site.

Now the customer announces that the address of the company has changed after a move. This information will reach you by e-mail. There are now two options:

01. The e-mail is forwarded to all affected departments, accounting, sales, customer service, marketing… All persons open their corresponding program, CRM, accounting software, marketing tools (such as newsletter marketing) and change the data already stored there of the customer. This means that in multiple applications, different people do exactly the same thing: change one address.

02. But there is also an alternative: By connecting your applications, thus by integrizing them, the customer’s e-mail, or rather the information it contains about the address change, is automatically passed on to all affected applications: CRM, accounting, marketing, ERP. This does not require any clicks, because the cloud integration detects a trigger, i.e. address change, and thus automatically starts the process.

What sounds unimpressive in a single process becomes more effective when such a process occurs several times a day or weekly. Because there is a lot of data that is available in different applications and should always be correct. If these applications are cloud applications they are suitable for cloud integration.

But cloud integration doesn’t just happen. There are now a variety of applications that enable and implement this. Such tools usually allow us to link the relevant cloud applications on a central platform and define clear rules on when, how, where, how much data should be passed on and what happens to them.

IPaaS, SaaS, BPA, ABC – who can still see through it?

To realize cloud integration, there are various applications and technologies that are sometimes used interchangeably.

We have made a first distinction between iPaaS and BPA here.

We explain the term SaaS in more detail here.

Here the short version, again:
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Cloud integration cannot be done without SaaS, iPaaS and BPA

Cloud integration is rather an umbrella term that includes numerous technologies, such as SaaS, iPaaS and BPA, and this is also absolutely necessary. Cloud integration is a concept that is made possible by appropriate technologies.

However, all terms share the commonality that they are cloud-based and thus offer enormous potential for growth and scaling. In addition, they are often cheaper to implement and maintain because changed requirements are easy to implement.

As an independent automation agency, we implement cloud integration according to your requirements. We use a variety of SaaS tools and iPaas (strictly speaking BPA) software. Together we find individual solutions that are flexible and scalable.

Arrange a free cloud integration consultation now

Automation consulting. Automate. Improve. Succeed.

We advise you independently and offer our expertise.
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Automation consulting. Automate. Improve. Succeed.

We advise you independently and offer our expertise.